The software must be:
1. Ultra simple to use. Restaurant owners haven’t any time to waste on complicated interfaces. The simpler the UI and therefore the better the UX the greater the assistance each the system provides in generating and catering to more orders.
2. Very reliable and error-free. When someone orders for food, they have confirmation from a true person who their order is taken care of, and maybe also a standing report on when it’ll arrive. Failing that, you create anxiety and alienate potential repeat customers.
3. Integrated together with your universe. If you’ve got a POS, a delivery fleet, and other such online ordering systems, a web ordering software for your restaurant must be ready to handle exchanging information with those existing systems, so it’s very easy for the owner, manager and staff to account for each step of the method.
4. Fairly priced. Some systems take an interesting faraway from your revenue as a restaurant. That’s not really fair, since the systems themselves scale much easier than you. A flat monthly fee that’s a predictable expense is that the best thanks to approach selling to restaurants, especially since a number of them can’t afford giving out 2–10% faraway from their order value since that’s their margin of profit , which they’ll lose, and no-one wants to place restaurants out of business or in financial difficulty!
5. Rich in marketing opportunities. A system like that must help a restaurant build its brand and SEO (with an optimized website for example) and wishes to be ready to afford simple and sophisticated promotions for existing and new customers so restaurants can instill loyalty and repeat ordering habits within the folks that order from them. Having that built into the system is that the easiest method to travel .
There are many more factors, just like the speed of use, having support during business hours, and handling invoicing or other operational chores, but those are too basic to say.